Mallcom India Ltd Launches “Freddie” Lifestyle Safety Shoes in India with the Vision of Making India Safer

Mallcom India Limited, India’s first integrated manufacturer of Head-to-Toe Personal Protection Equipment, has entered a new segment with the introduction of aesthetically designed lifestyle safety shoes- “FREDDIE’’. While the central government’s initiatives on worker’s safety and health have helped in the better acceptance of PPEs and other safety products, Mallcom India’s lifestyle safety shoe range have set up a benchmark for unparalleled quality which is crafted to perform exceptionally well in almost every work environment but in style.

Being a thriving manufacturer with an extended range of exclusive quality PPE products, Mallcom’s FREDDIE shoe range is progressively working to protect from impact, punctures, slips, trips and fall. The anti-slip, breathable, puncture and abrasion resistant design with vibrant colours and aesthetics make it a perfect choice for everyday life. Mallcom manufactures 3 million pairs of safety shoes each year across all its manufacturing units put together in Kolkata, Ahmedabad and Haridwar. It is also coming up with another unit in Ghatakpukur, Kolkata to ramp up the existing capacity of manufacturing safety shoes. Safety shoes account for one third of the total revenue for Mallcom.

With a motto of providing the best lifestyle safety equipment, Mallcom has been successful in designing the new shoe line- “FREDDIE” in the market. The exclusive design lets everyone enjoy the comfort with cushioned pads, double density PU sole, TPU shock absorber and composite toe cap. Workers from different rough and tough professions like aerospace & aviation, logistics & transportation, warehousing, repair & maintenance, and material handling assembling can use this. Customisation facility with various size and colour options is the USP of this range making every walk of life worthwhile.

Speaking about the new range of lifestyle safety shoes, Mr. Giriraj Mall, Executive Director, Mallcom India, said, “Mallcom India believes in creating a safer India by adding product range, which would not only provide a safe working environment but also have a style quotient. We want to change the way people look at occupational safety industry in India. It is extremely crucial to adapt to newer technologies and implement it for product innovation without compromising on the utility aspect. Our new range of safety shoes have been tested and certified as per EN and BIS standard.”