IKEA announces doorstep deliveries in 62 new markets across the states of Maharashtra, Karnataka, Andhra Pradesh, and Telangana

Shoppers can now order their favorite home furnishing products through the website www.ikea.in, the IKEA shopping appand via its Shop By Phone assistance service, starting February 1, 2024

Susanne Pulverer, CEO & CSO (Chief Sustainability Officer), IKEA India shares,“IKEA has received a lot of customer love and trust over the last five years from Maharashtra, Karnataka, Andhra Pradesh, and Telangana. Expanding our reach further in these markets means making IKEA more accessible to our customers, more convenient, and truly omnichannel. We see great potential in ecommerce helping us inspire and make our solutionsavailable to the many Indians. We will leverage the distribution capabilities of our existing physical stores in these states to fulfil the demand from online channels. These emerging cities are key hubs for online retail growth, and we are thrilled to bring the IKEA experience to the doorsteps of our many customers in India.”

Customers can easily explore IKEA's app and website, which focuses on creating a better life at home through home-inspiration designs, product feed, ratings, and reviews. They can browse offers and explore New Lower Prices on products along with special discounts upon signing up as an IKEA Family member. Furthermore, customers can also avail services such as kitchen planning, living room planning, interior design services, personal shopper, etc. at the comfort of their homes by visiting the customer service section on the website.

Speaking on the home trends that will help IKEA shape and strengthen its relevance in these markets,Susanne adds,“Indians have a very positive outlook about their homesand see it asan important enabler of physical, emotional,and mental well-being for themselves and everyone around them. Our recent ‘Life at Home’ report highlighted the needs of theIndian homes for better storage solutionsand focus on good sleep. We have many solutions for creating a better life at home and now we are ensuring they are accessible and affordable for all.”